The video games market

A constantly evolving market

The video games industry is part of the broader entertainment sector. The global video games market has experienced exponential growth in the last decade, peaking during the pandemic period, and has now reached a more mature stage. In 2025, the industry is expected to generate $197 billion revenue, reaching an estimated $227billion by 2028, driven by the engagement of billions players worldwide. (Source: Gameindustry.biz “The Year In Numbers 2025” and Newzoo Global Games Market outlook)

The growth of the video game market has been closely linked to advancements in technology. Today, gamers can play across a variety of platforms, from PC and traditional consoles – Sony PlayStation, Microsoft Xbox and Nintendo Switch – to Mobile platforms such as smartphones, tablets and social media.

As these platforms continue to expand globally, the consumer base has become increasingly diverse in terms of gender and age groups, leading to the development of new and different types of products targeting such broad and varied audience.

In 2025, mobile gaming (on tablet and smartphone) is expected to reach $108 billion in revenue, while Console and PC video games revenue reached $88 billion combined.

Digital Bros Group operates across the entire video game value chain, from inception to content creation and development, publishing and distribution.